We’re compelled to ask: What is tourism in its worst form, environmentally? Even in its best form, can the cost to the earth of tourism ever really be offset?

These are the questions that drive the staff at the WHL Group, the largest local-travel company in the world. With decades of combined experience in the sustainable travel and tourism industry, our insight into the issues is impressive.

And here are our answers to the question “What is tourism’s greatest threat to the environment?”

Tourism poses a threat to the environment when local communities scramble to meet the inflated expectations of uninformed vacationers. Photo courtesy of flickr/vallartavelas

“I think the biggest threat tourism poses to the environment – beyond carbon emissions and natural resource wasting – is when people travel to a new country, a new city or a new community without an understanding of that area’s social and economic life. it’s when people travel to parts of the world where the currency is weaker simply because it’s ‘cheaper,’ bringing with them expectations of luxuries, resorts and vacation, and without thinking critically about how their expectations impact the local community and its necessity to meet those expectations in order to generate business.”
~ Jenna Makowski, Content Editor, whl.travel

In places like Vietnam, environmental consideration takes a back seat to economic growth. The tourism sector is a perfect example of that. Photo courtesy of flickr/staminajim

“One of the most noticeable threats to the environment is the construction of new mega resorts along undisturbed coastal areas. It’s a hard thing to stop, especially in some developing countries like Vietnam, where consideration for the environment takes a distant second place to growth as a priority. A good example is the once-untouched China Beach near Hoi An in central Vietnam, which is a developers paradise and now a construction site of luxury resorts. Unfortunately, tourism will continue to drive this sort of development at even more secluded locations around the world.”
~ Luke Ford, CEO, Gunyah

While on a tour of the Peruvian side of Lake Titicaca, I was struck by not only the exploitation of the local people, but also by the disrespect shown to the lake. This vital water resource is already in great jeopardy. This was the saddest tour I have ever been on. Photo courtesy of Maureen Valentine

“The pressure that tourism puts on already unstable local resources in many developing nations is the largest threat for the future of those destinations, combined with the pressure on lacking infrastructure systems like sewage and transport. Many destinations are in short supply of energy, water and food (which tourists generally take the best of). It is a real challenge as a tourist to truly tread lightly in vulnerable destinations.”
~ Maureen Valentine, Director, Hotel Link Solutions

“Tourism can be a powerful destructive force, particularly in the hands of those looking for short term gain. When ecologically sensitive areas are not well managed, the results can be dire. Although tourists are becoming more aware of their negative impact, few will actively try to reduce it unless prompted to do so. The rules of travel should be set by the destinations themselves. They need to lead the way by declaring what is and isn’t acceptable and then sticking to it. Tourists will respect natural attractions more if it’s clear that the local communities hold them in high regard.”
~ Jen Aston, Director, whl.travel Africa regional office

Carbon-neutral local transport like horseback riding is one way to address emissions from travel. For inevitable flights, surprisingly affordable carbon-offset programs are in place. Photo courtesy of Lindsay Young

“I think there are numerous tourism-initiated environmental threats, but perhaps the most pervasive is air travel and its associated emissions. Air travel has facilitated the growing accessibility of previously remote destinations, much to the delight of travellers and the chagrin of environmentalists and locals. The problem is that air travel isn’t going away. No matter how many travellers engage in slow travel and make the effort to travel by anything but planes, air travel remains the most time-efficient and generally most feasible mode of transportation. Also, non-air travel isn’t always environmentally friendly either.

Walking the fine line between use and exploitation in Boracay, Philippines, an eagle is kept strapped to a branch so tourists can take their holiday photo. They can have it on their shoulders for as long as they want, and of course, should give a small donation to keep the business alive. Photo courtesy of Andre Franchini

So what to do when there’s no easy answer? Do the best you can. We can’t always travel emission-free, like by horse or kayak, but we can at least travel carbon-neutral. Personally, I strive to travel as close to carbon-neutral as possible. I do this by purchasing Gold Standard carbon-offset credits, which go to support low-carbon projects all over the world. I’ve written more about it in my blog. The good news is that purchasing carbon offsets isn’t as costly as most people think. My five-ish hour flight to Panama and back was offset for about Canadian $40. It’s a small price to pay for having access to the magnificent places we can fly to.”
~ Lindsay Young , Digital Marketing Specialist, Urban Adventures

“The biggest threat is not only that tourism can damage the local environment and its species, but also that it inadvertently exploits natural resources as a tourist attraction. It comes down to mindset and striking a delicate balance. Since some practices are culturally accepted and have been part of local community traditions for centuries, the work to change the way people see their natural resources and empower them to capitalise on their home’s natural endowments through tourism (without exploiting them) is not an easy task.”
~ André Franchini, CEO, Hotel Link Solutions

This question reminded me of a visit to Uluru (Ayer’s Rock) in central Australia. Our Aboriginal guide appealed to us not to climb the rock, reminding us that doing so is as disgraceful and disrespectful to Aboriginal culture as climbing the altar at Saint Peter’s in Rome would be in Catholicism. Travellers’ defiance of the host culture’s preferences is now affecting the rock and the environment around it.

This is just one example of many in which visitors come with neither foreknowledge nor sensitivity enough to appreciate (and respect) the unique qualities of a place, both natural and manmade. It’s a process that includes, in the search for adventure, travellers’ pursuit of off-the-beaten-path destinations that are perhaps not entirely suitable as tourism attractions.

A universal travel ethic that includes education about cultural literacy is essential to sustainability. It means travellers police themselves, but also put a brake on irresponsible tourism destination development by host cultures trying to cash in on travellers’ ignrorance.
~ Ethan Gelber, Chief Communications Officer, WHL Group

Thousands of limestone karsts and islands draw tons of visitors to Ha Long Bay in Vietnam. But mangroves and seagrass beds have been cleared out to make room for tourist boats. What will be left for tourists of the future to see? Photo courtesy of Ashley Hiemenz

“Rapid growth in tourism has been staggering in many developing nations, where it is often the case that natural attractions serve as the main draw for travellers. When tourism in these ecologically sensitive areas is unregulated, the environment can be severely damaged, and development can ultimately destroy tourists’ main incentive to visit.”
~ Ashley Hiemenz Product Manager, Gunyah

Profit-driven overdevelopment for tourism can harm delicate ecosystems like beaches, wetlands, and rain forests.

“It’s hard not to notice the physical impacts of mass-market tourism and the destructive influence it can have on local environments. Poor development decisions such as extensive building on beaches or bulldozing over wetlands create irreversible damage here on planet earth and the big players who make these irresponsible decisions need to be held accountable. I’d say corporate greed is the most immediate threat to the environment, which is why it’s so important to get involved. It’s up to travellers like us to supply the checks and balances: write to your government or join a local non-profit to advocate for better and more sustainable land uses.”
~ Laurel Angrist , Editor, The Travel Word

“I think there are a lot of tourism’s threats that impact our planet negatively, but the good news is that each of us can help to reduce them and do our bits for the environment. Litter, for example. In Latvia there is a project driven by voluntary participation to keep our environment tidy, bring people together and see results. It’s called “The Big Clean-up.” Last April there were around 150,000 participants in 1,354 cleanup locations across the whole country. Hopefully this year (30th April) the turnout will be even better as this project has become very popular in Latvia. Foreigners, visitors and travellers welcome!
~ Anda Cirule, Director, whl.travel Europe and the Middle East regional office

"We need to change our demand so that the developers change what they supply. We need to demand sustainability as a standard." Photo courtesy of flickr/Jeff Croft

“In addition to the threats posed by the carbon emissions generated by international air travel, perhaps the most significant concern is the impact that opportunistic development has on destinations. We all love visiting beautiful places and we want those places to be as accessible to as many people as possible and for them to be cheap for us to visit. We’ve created the demand, so it’s hypocritical for us then to decry the developers who slap up blocks of apartments on stretches of pristine coastline. We wanted to see it and we didn’t want to pay much to go there.

What we need to realise is that sustainability has a cost attached to it, but also that sustainability is an inherently good thing – easily worth its price. It’s cheap to eat junk food all the time, but you don’t do it because it ruins your body! We need to change our demand so that the developers change what they supply. We need to demand sustainability as a standard.
~ Paul Tavner , Developer, The Travel Word

“In my experience the biggest problem is short-term thinking and greed. Although it’s not a problem confined to tourism, the best evidence of this in the tourism space is mass tourism, where the natural environment plays second fiddle to ‘development’ and ‘growth.’ The irony is that the very beauty of the place, which was the essence of why people came in the first place, is rapidly degraded, leaving a wasteland (culturally and environmentally) that is no longer of value to either the locals or the tourists.

As a model for tourism I like what is happening in Bhutan. Here the government has taken a measured view and wants to ensure tourism is run sustainably. Numbers of tourists are limited, tourism development is tightly controlled and an enormous effort is placed on win-win-win outcomes – for tourists, for local communities and for the environment. At the core of this is a belief that growth in Gross Domestic Product (GDP) is a poor measure for development’ and instead the country has focused on Gross Domestic Happiness (GDH). Prime Minister Jigmi Thinley of Bhutan is leading the way in defining a new economic paradigm.”
~ Len Cordiner, CEO, WHL Group

“In my opinion, the greatest threat provided by tourism to the environment is the lack of planning. When a tourism activity takes place without planning is when it becomes more dangerous to the environment and the local communities. There are several examples of this – resorts and tourist complexes of gigantic proportions that are completely changing the way of life in local communities. The lack of planning causes the misuse of resources, whether natural or human.”
~ Wallace Faria, Director, whl.travel Americas regional office

“For a country like the Philippines, where poverty is rampant and environmental policies aren’t implemented, tourism’s biggest threat to the environment is tourism itself. One immediate effect is trash. Oftentimes the local government gets so excited about the new influx of tourists (i.e. money) that the environment is ignored. The crowds arrive before systems are in place. In Boracay, for example, the island is developing faster than it can manage, which has lead to waste-management problems and depletion of the shoreline. Tourism also means an increase in demand for resources – more fish will have to be caught, more goods need to be delivered.

It’s always difficult to find that balance between opportunity and environment. What to do? Look at examples of success. In the simple town of Donsol, Sorsogon, whale-shark poaching was successfully converted into whale-shark watching, and what used to be a poor fishing village is now a thriving ecotourism destination visited by thousands every summer. And although they now take very good care of the gentle giants, their numbers have still depleted over the last 20 years. It is a constant battle for environmental conservation and proper environmental education.”
~ Mika Santos, Director, whl.travel Asia and the Pacific regional office

Emperor Shark Fin Soup: Local delicacy or endangered species? Photo courtesy of flikr/avlxyz

“I believe sheer weight of numbers of visitors is the biggest problem. With the explosion of budget airlines and a desire for people to visit ever more destinations, many places seem to struggle with issues such as rubbish, sewage, etc. People wishing to try local ‘delicacies,’ many of which are endangered, is also a concern.”
~ Adrian Cordiner, CEO, Green Path Transfers

As I saw during my year of tourism studies in Mallorca, Spain, cut-rate mass-tourism to beaches like Magaluf takes its toll on the landscape. Photo courtesy of flickr/lloydi

“I think the biggest environmental problem with global tourism is distribution. Cut-rate mass-travel such as Caribbean cruises and all-inclusive resorts tend to concentrate a lion’s share of international tourism in just a few destinations. For these mass-visited hot spots, the problems of land use and the stress on local infrastructure can turn the blessing of tourism into a curse. Places get loved to death.

For travellers, the challenge is creativity. Rather than looking for Walmart-style low prices and hot deals to sandy beaches, think a little more outside the box about where to go. With more and more of the world opening up to international tourism, it’s more possible than ever to find great new places where you can contribute to healthy local growth without overwhelming the natural environment.”
~ Cynthia Ord, Newsletter Editor, The Travel Word

From its already impressive one-city debut in Sydney, Australia, in 2007 – when as many as 2.2 million people and more than 2,000 businesses hit the swtich for 60 short minutes – Earth Hour this year expects that “hundreds of millions of people, businesses and governments around the world” will unite in support of the largest environmental event in history.

Already, participation this year is set to smash the numbers from Earth Hour 2011. People in a record 147 countries and territories are preparing to send a collective message – one that could impact more than 2 billion people – that now is the time to take action on climate change.

Have you got something planned for Earth Day? Not yet sure what to do? There are lots of ways to get involved, including through social media.

Landmarks Go Dark

Earth Hour isn’t just about individuals doing the right thing. This year scores of major monuments will join the cause. The Sydney Opera House, the Tokyo Tower and the Great Wall Of China in the East start a rolling spectacle that will take in Table Mountain in South Africa, the Eiffel Tower, the Louvre, Brandenburg Gate and the Cupola of St Peter’s Basilica in the Vatican in mainland Europe, Buckingham Palace, Tower Bridge, the Houses of Parliament and Big Ben in the UK, before sweeping across Christ the Redeemer Statue in Brazil and Times Square, the Empire State Building and even the Las Vegas Strip in North America.

Even United Nations Secretary General Ban Ki-moon has called on everyone to join the UN, which will turn off its lights in solidarity with the 20 percent of the world’s population that doesn’t have access to electricity. The Director General of UNESCO, Irina Bokova, has also suggested to all World Heritage sites that they switch off their lights.

New in 2012: People’s Postcode Lottery

New this year is the People’s Postcode Lottery, a community initiative to assist conservation ventures achieve great things for the planet. Bill Clinton has apparently called it “the best thing I’ve ever seen to involve ordinary people in charitable work.” Here’s a quick video about it.

Before the US Civil War, while Abraham Lincoln was still just a US state representative ignorant of the great occasions to which he would rise, he uttered a remarkably prescient maxim: “The true rule in determining to embrace or reject any thing is not whether it have any evil in it, but whether it have more of evil than of good.”

I begin with this – something unimpeachably wise from someone irreproachably sagacious – in an attempt to ground what follows. You see, over many moons I have read and pondered your (my fellow travel scribes’) articles, blog posts and comments. Sadly, with each passing day, I shake my head and wonder how you’ve not read the writing on the wall: the travel terrain has changed, so why haven’t you?

Photo courtesy of Flickr/Johnnia Utah

Vision Is Not Seeing Things As They Are, but As They Will Be

Most mainstream newspapers and magazines today give periodic lip service to the evolution of travel, acknowledging that more and more travellers consider themselves ‘ecotourists,’ but not really giving their readers enough to feed their ethical penchants. Hamstrung by shrinking budgets, market-deaf advertisers and cumbersome bureaucracy, major travel media look like they’re being outpaced by the industry they’re supposed to support.

So why aren’t you, the new generation of penmen and -women, stepping into an expanding vacuum? Why aren’t more of you – buttressed by blogging skills and vocal in your frustrated desire to be recognised for your craft – helping to drive the kind of change that positions you as leaders? More nimble, more imaginative, more bold and less reliant on traditional revenue sources, you have little stopping you.

As one of the rank and file, I wouldn’t dare to guess at or pass judgment on your individual motivations as writers. And yet, banking on substantial personal experience, I feel justified in a Lincolnesque examination of the evil-good balance of advocating for the fastest-growing but most rough-trod parcel of the travel terrain and of wondering aloud why so many of you (travel writers in general, but bloggers in particular) appear to be shrinking from a perfect storm of a challenge.

What We See Is Mainly What We Look for

Here’s what I see: an alternative marketplace that’s got many niche names: ecotourism, responsible travel, sustainable travel, local travel, slow travel, community-based tourism, geotourism, green travel, pro-poor tourism, conscious travel, ethical travel etc.

This travel space continues to be alternative to the mainstream traffic of consumers who plan and shop for holidays guided principally by bucket lists and budget. That being said, high-minded considerations – worries about carbon emissions, ‘economic leakage,’ ‘cultural flattening’ and the like – are now increasingly asserting themselves as powerful motivators too. As early as 2007, Condé Nast Traveler‘s “The Power of Travel” focus on “the impact of tourism on communities and the planet” revealed a whopping 74% of respondents who thought “that hotels should be responsible for helping alleviate poverty in their own communities.” This is just a small fraction of the 7% of the international travel market in 2007 that the UN World Tourism Organisation attributed to ecotourism, a number that has increased significantly since then. We’re beholding the mainstreaming of the fringe.

Photo courtesy of Anne Flickr/Wangalachi/CIMMYT

What We Fight Against Defines Us As Clearly As All We Embrace

As I consider shifting travel trends, though, what has surprised me most is the lacklustre endorsement for change from travel media. Catherine Mack wrote meaningfully about this last month. “After a plethora of responsible tourism conferences, conventions and codes of practice, so many travel writers, not just travellers, still think it is amusing that our industry is ‘responsible’ for so much damage,” she lamented. So do I. I also wonder why.

Now, I’m sure the proliferation of travel monikers has lent to confusion about what it all means. It may even have lent to some degree of exhaustion. There’s already a small but important weight of accountability (and sometimes culpability) associated with the cluttered mix of mindful compound-noun travel styles, but does “The lack of a precise, commonly agreed definition of ‘ecotourism’… cause… misunderstanding, argument and debate,” as Ron Mader asks in an essay about tourism definitions? Why else would each new entrant into the space feel compelled to come up with a new banner, right?

I nevertheless keep coming back to the same thought. Does the majority of travel writers and editors just not get it? Or not care? In a LinkedIn comment left in response to Catherine Mack’s post, one reader is understanding about the mix of priorities that influence travellers and travel providers, but he has no sympathy for the media. “They would only be interested in the reality TV show ‘I’m a Responsible Celebrity on Holiday, Get me out of here.’ ” Another reader derides “smug media apathy.”

“We Buy Things We Don’t Need, with Money We Don’t Have, to Impress People We Don’t Like” – Dave Ramsey

Not surprisingly, the circle-jerk of blame in the travel media space can be impressive. I try to avoid it, which means I am ignorant both of what powers it and of how to neuter it when it grows too rabid. Looking in from the outsider ranks, I see writers criticising editors criticising advertisers criticising PR firms criticising travel suppliers criticising tourist boards criticising what writers write. Working in such conditions, the pool of writers – a glowing (and growing!) cadre of exceptions notwithstanding – seems fundamentally ill-equipped to drive change.

Photo courtesy of Flickr/McKay Savage

Far too many of them behave like angry miners clawing at a passing flash of blood diamond. Do they not care about morality or changing consumer interests? Perhaps not. A writer I won’t embarrass by name once told me “I write for today’s traveler, not tomorrow’s,” which struck me as fundamentally wrong-footed. Everyone’s stuck in an engine coughing on dirty oil that soils the clean whenever it’s added.

We Only Grow When We Step Outside Our Comfort Zone

If your comfort zone is exclusively surf, sand and sun in an air-conditioned, gated, foreign-owned resort that imports the foods you eat at home and staff who look like you, it’s time to expand your horizons. At a time of global warming, widespread economic and political upheaval, and irremediable cultural extinction, should you really be devoting energy to the promotion of bad practices and sorry stereotypes? Why do I even have to ask that question?

I’ve never yet heard a legitimate argument against being responsible when you travel. Burlap sheets and grass dinners are no more likely with ethical operators than they are with any others. And objecting to the sustainable use of resources or equitable sharing of profits with local providers would be like lobbying against kindness. By Lincoln’s standards, then, responsible travel is more of good than of evil, something to be embraced. Dipping your quill in support of it should also be a no-brainer.

“We Must Hang Together, Gentlemen… Else, We Shall Most Assuredly Hang Separately” – Benjamin Franklin

If ever there was a man who was unafraid to try something new, it was Franklin. However, while he was always ready to go out on a limb by himself, he was also a convinced collaborator, banking (sometimes literally) on the shared wisdom and foresight of his colleagues.

Now, I’m no Franklin, but I do believe that travel writers (especially bloggers) are in a unique position today:

* We could add oomph to the fair travel crusade by giving consumers what they want and, just as critically, rejecting what is wrong with irresponsible travel.

* We could join forces with the mass of industry stakeholders who are making meaningful decisions about where they work and how best to present it to visitors.

* We could stabilise the unsteady responsible travel stool by adding media – the missing third leg – to those above and finally propelling the travel industry into the next generation.

What do you think?

That needs a bit of parsing, I think, so, beyond looking at what has been accomplished in previous years by this unconventional but inspiring global get-together, let’s examine a few of the operative keywords in the citation above – free, down-to-earth, local and unconference.

It’s Free!

Yes, it really is. There’s absolutely no cost to getting involved.

It’s Down-to-Earth

To explain, let’s use the words of Ron Mader, Founder of Planeta and the vital motor behind Responsible Tourism Week:

“Frankly, I don’t think SMEs (small and medium-sized enterprises) enjoy a level playing field. It’s difficult to find the mom-and-pop hotels and restaurants or individual guides on official tourism portals. These local players are infrequent attendees at the major trade shows. Yet the SMEs are the powerhouse of products and services espoused by local tourism movements. Are city and national governments responding to their voices? I rarely see this.”

A bit of jargon: What Ron Mader of Planeta.com likes to call buzzword bingo. Image courtesy of Planeta.com

In other words, despite their staggering scope, large travel shows and conferences, academic symposia and scholarly forums rarely (if ever) meet the needs of a modest local tourism stakeholders labouring each day to make ends meet. Or to a consumer in search of meaningful travel experiences. Neither of these people necessarily sees the utility in debates burdened by baffling jargon and high-brow concepts.

Nor should they need to. They’re guided principally by their senses and their passions. And so there is a practical alternative for them: Responsible Tourism Week.

“Simply put, this online unconference is an excellent way to broaden and deepen our dialogue about sustainable practice and tourism,” writes Mader. “Responsible Tourism Week encourages participants to articulate their core values and to put noble ideas into practice. We spotlight living, breathing examples of responsible tourism.”

It’s About Slowing Down and Going Local

Given how noble the concepts of responsible tourism, conscious travel, local travel and ecotourism are, Responsible Tourism Week is a learning opportunity anchored in best practices.

“If you are passionate and curious about responsible tourism,” says the central RT Week wiki, “Responsible Tourism Week lets you ask questions and share lessons learned. It’s a catalyst for many to get up to speed on off-the-shelf social media.” It’s also a nudge for the digitally hardwired to step away from the screen and out into the sun.

On the one hand, RT Week encourages participants to get on the ‘curation‘ bandwagon. “Participants are asked to learn how curation works and then to announce their creations on our Facebook and LinkedIn pages and tweeting using the #rtweek2012 hashtag.” New this year are 30-minute zipcasts that will help people get oriented, while the Flickr account is an old and excellent standby.

On the other hand, RT Week calls on everyone to slow down, get lost and go local. “This is the week where you get to shout out to the world the good things you see around you. Lead the way or follow the topics for which you have interest and passion.” You are encouraged to talk about food, parks, museums, volunteering, slow travel and local travel. This can involve taking a walk with neighbours and visitors, seeking out and supporting local events, or organising your own – a local Photosafari, a Green drinks or a carrotmob.

It’s an Unconference

“The format of RT Week is different: there is no agenda,” says Mader. “This is an unconference. Yes, there are suggested focal points, but no specific timeline of what happens when. Participants set the agenda and interact with each other during the week. If there is face-to-face communication online it will be through recorded skype chats (or similar). Instead of a single information centre, we invite participants to use a bevy of Web 2.0 channels including blogs, Facebook, Flickr, Twitter, YouTube and Wikis.”

For travellers, it’s an opportunity to see where to go, how to travel and who to meet. For local tourism leaders and travel businesses, it’s a chance to broadcast word of programs and product, as well as an occasion to learn good practices from around the globe. Given the abundance of new and informative positive stories, it’s even rich pickings for journalists, authors and other media mavens.

“Responsible Tourism Week’s success lies in how well we motivate participants to write their own essays, take their own photos, shoot their own videos and share them with the world,” concludes Mader. “I believe we are ready for a broad, deep, healthy discussion and, to paraphrase Transitions Abroad, it’s all about how to make travel better for a better world.”

Like ‘slow food’ and ‘slow media,’ ‘slow travel’ is a part of the movement. It’s a reclaiming of what has been lost in today’s hyper pace of life and travel. It’s a state of mind while travelling. It’s a personal approach.

Today, to launch a couple of weeks of focus on Slow Travel we’ve asked the WHL Group staff what their thoughts and experiences with slow travel have been. Their answers were varied yet unified. The common message is simple – when travelling, slow down.

After you’ve read what we think (you can also click on any picture to see it on our Slow Travel Pinterest pin board), please tell us your ideas in the comments space below.

The bamboo railway in Battambang, Cambodia, is a good lesson in slow travel. Photo courtesy of Len Cordiner

“To me, slow travel is less about the number of dots on your travel itinerary and more about the quality/size of those dots. I have been travelling the world for around 40 years now, and have lived for periods of between one and five years in places as diverse as Japan, the USA, Vietnam, Austria, Nigeria, Switzerland and the UK.

Living in all these countries taught me a few things. First was that in all cases my first impressions shifted quite significantly as I got to know the people and the country better. This is not so surprising, but what was a little surprising to me was that it usually took a full year (or more) to really start to get under the skin of a place and feel comfortable, getting to a point where I could call a place ‘home.’

Being a better slow traveller required experience in my case. It is a learned skill; it is a life skill, really. I’ve found that people who are best at slow travel have a lot of empathy, and are decent people (fair, honest generous and considerate). They relate well to others.”
~ Len Cordiner, CEO, WHL Group

Tortuguero National Park, Costa Rica, is great place to spot wildlife. With no roads leading here, it's only accessible by boat, slowly. Photo courtesy of Laurel Angrist

“Slow travel, to me, means slowing down your pace to appreciate the journey you take along the way – to see sights that travellers often bypass, to experience local culture far away from the tourist traps, to meet people and get a feeling for their lives while treading lightly on the local environment.”
~ Laurel Angrist, Editor, The Travel Word

A slow travel experience through Mai Chau, Vietnam. Photo courtesy of Jen Aston

“To me slow travel is about developing a sense of belonging in the communities you visit. Learning your way around and finding the amazing bakery or the unusual market that never gets featured in guidebooks. It’s about cultural experiences and making memories. It’s not about the places you saw, but rather about the people you met and what they taught you along the way.”
~ Jen Aston, Director, whl.travel Africa regional office

In France, two wheels are the only way to go, to go slowly, to see the in-between treats. Of course, some cyclists may never get anywhere. Photo courtesy of Ethan Gelber

“My preferred form of travel is by bike. Whether I’m making a short hop as a commuter in my home city or spending weeks (and sometimes months) on the road covering hundreds or thousands of kilometres, I prefer the speed – or, relatively speaking, lack thereof – of self-propulsion. It gives me a sensory-rich sense of place. I feel the rain when it falls; I smell herbs and flowers when I roll by home gardens; I hear the braying of cattle or, better yet, a soothing depth of silence. I see the overlooked treasures between the points of departure and arrival.

Best of all, I meet the locals. It’s impossible and foolish not to, because they impart the true depth of experience that makes slow travel – travel at human speeds – so poignant. For as long as my body allows, and soon with the youthful vigour of my sons to help propel me, I intend to keep to my pedal-powered steed. And hope to continue to be able to claim that, true to this day, I have steered over more ground on two wheels than I have on four.”
~ Ethan Gelber, Chief Communications Officer, WHL Group

Can you do THIS on a plane? Photo courtesy of flickr/moyerphotos

“Does anything truly interesting ever happen on a plane? Watching a rerun of a movie you first saw 15 years ago is not interesting. Folding yourself into a bathroom mere feet from your fellow passengers is not interesting. Picking at a cube of reheated food matter as your elbows vie for space with those of your neighbour is certainly not interesting.

Slow travel may not always be fun, but it’s almost always interesting. If it’s a choice between a plane and a four-hour bus journey sitting next to a goat, give me the goat every time. You get the best views, you get the best price and you get the best stories. Even if you don’t enjoy it at the time, think about how good it’ll be when you get there.”
~ Paul Tavner, Developer, The Travel Word

When you've made it as far as Argentine Patagonia, what's the hurry? Photo courtesy of Cynthia Ord

“Slow travel is lingering somewhere rather than just passing through. It’s unpacking your bag and staying long enough to find a routine. To travel slowly is to leave your lodging without a camera sometimes, and to be able to say ‘I’m living here.’ It’s strolling, sitting, watching and absorbing the beauty in tiny details.”
~ Cynthia Ord, Newsletter Editor, The Travel Word

“Slow travel for me involves heading to a destination without a plan. In this way, instead of running around trying to hit all of the ‘major must-dos,’ I wander through neighbourhoods taking in the sights, smells and sounds of what life is like in a particular destination, giving myself permission to stop where I like and explore any street that beckons me.

Then of course there’s slow travel through slow transport. I’ve ridden through rice paddies on an elephant in Thailand, travelled calmly down waterways in India on a traditional houseboat and been pedalled through the madness of Hanoi traffic by an ultra-calm pedicab driver. When your means of transport changes, so does your perspective.”
~ Michael Franco, Chief Communications Officer, Lime&Tonic

Take a moment to stop and connect with the local people - these moments are what slow travel is made of. Photo courtesy of Klaudija Janzelj

“For me, slow travel is taking the time to hang out with local people. It doesn’t necessarily mean that you have to stay in one place for longer a period; it can be just a few hours, as long as you take the time and get to know a place through its locals. I would skip a sight or two for the opportunity to chat with locals, have a tea or coffee with them, and just talk about their lives, their families or even the weather.”
~ Klaudija Janzelj, Global Sales Manager, Urban Adventures

Part of a Polish backpacking adventure can involve crossing the border between Poland and Slovakia by bike, as there are no buses that take you across. Photo courtesy of Jenna Makowsky

“To me, slow travel means getting to know the vibe of a place by experiencing local, day-to-day life and its routine patterns. I love doing this by going to local coffee shops, eavesdropping on conversations (or even arguments!), taking public transportation, eating local food in local restaurants and listening to music that’s popular at the time. My favourite way to travel slowly, though, is by walking. Walking forces you to slow down and to pay attention to your surroundings. It’s a practice in observation. You catch the small details that are otherwise hard to see when you only spend a few days in a place, or only go to the main tourist attractions. Even little things, like the style of shoes that everyone seems to be wearing, can provide great insight into local trends and habits.

An example of slow travel? I recently spent a month backpacking across Poland by myself and without a car. My goal was to visit the villages that all of my great-grandparents came from. As many of these places were off of dirt roads, I was literally travelling ‘off the grid.’ I was forced to take local public transportation (and when that didn’t exist, to walk or hitchhike); I was forced to learn language skills; and I was forced to rely on the kindness of strangers to provide help. They always did. And I got to know rural Poland in a way that I never would have otherwise. I also learned a lot about myself and my ability to be self-reliant.
~ Jenna Makowski, Content Editor, whl.travel

Taking some time to get to know the locals in Varanasi, India. Photo courtesy of Maureen Valentine

“Slow travel to me is spending a solid amount of time in a place where you can see more than the Lonely Planet highlights, which usually throws the itinerary out the window. It’s about seeing the humanity in the eyes of the local people rather than crossing a destination off the bucket list. It’s about taking the time to step back and let it all sink in.”
~ Maureen Valentine, Director, whl.travel Asia and the Pacific regional office

From Varanasi to New Jalpaiguri, India, slowly, by train. Photo courtesy of Ashley Hiemenz

“Going slowly, travel is much more than ticking off a box on a list. It’s about taking time to meet the locals, learn their stories and, in return, leaving a little bit of your story behind. It’s about discovering every facet of a destination – beyond the major highlights – and taking the chance to discover a place with all your senses.

My slow travel experiences always make the best stories, even if they aren’t always the most pleasant situations! Last month, I decided to take the local train from Varanasi to New Jalpaiguri in India. The train was 12 hours delayed, so I had to spend the night in the cold train station with monkeys, dogs and cows. There weren’t any other foreign tourists there and we slept amongst other locals and families in the station. We met a lot of people during the delay and I’ve told this story at least a hundred times since I’ve returned. If things had run smoothly, then the experience wouldn’t have been nearly as interesting.”
~ Ashley Hiemenz, Product Manager, Gunyah

Slow travel is about long, lazy days and becoming the ultimate 'flâneur.' Photo courtesy of flickr/whltravel

“Slow travel is travelling without a strict schedule or itinerary. It is about staying longer and merging with the local scene, doing the regular things you would normally do in your own place: taking a bus, sending a correspondence, buying groceries. It is talking to a stranger for a long time and enjoying even the silent minutes of no talking. It is walking with your camera and realising that at the end of the day you took less than a handful of photos. It is entering an appliance shop and not buying anything, just to watch the people and their ways. It is about being the ultimate flâneur every time you walk down a street during your holiday.”
~ Andre Franchini, CEO, Hotel Link Solutions

“Slow travel to me means taking in the sights, sounds, smells and history of a destination, connecting with the locals and experiencing their culture, their cuisine and day-to-day lives, so you walk away with a real understanding of place and lasting memories of its people. The best way to do this is to take your time, being adventurous and using the slowest form of transport available, preferably ‘shanks’s pony.’”
~ Rob Shortland, CEO, whl.travel

A slow food market in Latvia. Latvia's new tourism slogan is "Best Enjoyed Slowly." Photo courtesy of Anda Cirule

“To me slow travel is about becoming a part of local life of the destination you visit. It’s about connecting to a place, its people and culture. It is something totally different from trips where you just follow the list of all ‘must-sees’ and after getting home you realise that you actually need a holiday to recover. Slow travel means to me that I can stay in one place long enough to have a favourite dish in the local restaurant.”
~ Anda Cirule, Director, whl.travel Europe and the Middle East regional office

Slow travel is straying from the postcard sites and creating your own picture-perfect moment. Photo courtesy of Wallace Faria

“Devagar se vai ao longe. This old Brazilian saying defines quite well what slow travel is to me. It means something like ‘slowly going further.’ In my opinion, haste is the enemy of the perfect trip. Rent an apartment instead of staying in a hotel. Read the local newspaper. Stray from the postcard sites and get lost!”
~ Wallace Faria, Director, whl.travel Americas regional office

Slow travel is about making local friends along the way, like here, in Yemen. Photo courtesy of Luke Ford

“Slow travel is about slowing down your travels to fully appreciate a place, its people and their culture… and making a few friends on the way.”
~ Luke Ford, CEO, Gunyah

Some transportation, like the Trans-Mongolian Express, lets you take a very long look at the world around you. Photo courtesy of Adrian Cordiner

“Slow travel is about the journey, not just the destination. Being excited about where you’re going, but being just as excited by how you get there, the people you meet, the sights you see and the experiences you have along the way. About slowing down to acknowledge that the journey you’re on allows, for the briefest moment, the chance to peer into someone else’s life and to share that moment in time with them.”
~ Adrian Cordiner, CEO, Green Path Transfers

Their practice in experiential and mindful travel and their locals’ knack for identifying, explaining and sustaining the distinctive qualities of a place make them the perfect go-to people for travellers looking for unique ways to experience a destination. But sometimes, when travellers prepare to hit the road, they’re not choosy about where they want to go: they’re actively looking only for the best of the best – the best experiences in the best destinations based on information from the best travel experts.

To facilitate that process, whl.travel has announced the winners of its 2011 internal competitive performance review. Based on their work in 2011, four tour operators – one from each of four broad geographical areas – have been singled out as models for a set of whl.travel standards critical to the operation of their own businesses but also fundamental to the success of the global network. Assessment criteria included response times and customer service, maintaining an active social media presence and keeping destination Web portals up to date.

The whl.travel local partner in Malawi: The Responsible Safari Company (left to right: Chimwemwe Siyabu, Kate Webb, Dom Webb, Andrew Kayuni). Photo courtesy of The Responsible Safari Company

Malawi Triumphs in Africa

In Africa, whl.travel is anchored in about 40 destinations across 20 countries. Taking honors on this continent was the Responsible Safari Company, the whl.travel local connection for Malawi. Apart from demonstrating a strong commitment to community development through sustainable tourism initiatives, they have proven that they are serious about client services.

The whl.travel local connection in Boracay, Philippines: Go Discover Travels (left to right: Kristiana Jorjah Espiritu, Trudy Allen and Chaddy Cocjin; not pictured: Helen Atanacio and John Maclang). Photo courtesy of Go Discover Travels

The Philippines Shine in Asia and the Pacific

The whl.travel local partners in Nepal, the Philippines and northeast India stood out from the mix of more than 70 destinations in 26 countries in Asia and Oceania; however, it was the Philippines’ Go Discover Travels, one of the first partners to join the whl.travel network, that came out on top for their whl.travel Boracay Travel website. They also manage portals in the Philippines for Cebu, Palawan and Manila.

The whl.travel local expert in Corfu, Greece: Corfu Sunspots Travel (right to left: Sandra Broedner and Chrysa Tsakalakou; Andronikos Moutos not pictured). Photo courtesy of Corfu Sunspots Travel

Corfu Takes the Limelight in Europe and the Middle East

Corfu Sunspots Travel Ltd, the whl.travel local expert in Corfu, Greece, ranked above approximately 40 other destinations in about 20 countries in Europe and the Middle East. What started as a small family-run business back in 1986 has blossomed into one of Corfu‘s largest, most reputable and successful agencies.

The whl.travel local partner in Santa Marta, Colombia: Las Pleyades (Fabiola Duerig and Oliver Blanco). Photo courtesy of Las Pleyades

Colombia Conquers in the Americas

The whl.travel local connection in Santa Marta, Colombia, was crowned the winner in the Americas, where there are about 50 whl.travel destinations in 15 countries in Latin America and the Caribbean. The site for Santa Marta is owned and operated by Las Pleyades, a small company that is a big player when it comes to developing social and environmental travel.

“While every network is only as strong as its weakest link, it’s also as ambitious as its strongest,” commented Rob Shortland, CEO of whl.travel. “whl.travel relies on each local operator to help build and develop our shared global brand. If we want travellers to support local companies then it’s essential that their service standards compete with, if not exceed, that of the large global powerhouses. Add in a large dollop of local knowledge and we’re tough to beat.”

Screenshot of the Bahamas page on Gunyah.com, the website shortlisted by the Caribbean Web Awards 2012

An Award for Quality Websites

Unlike most travel awards, the Caribbean Web Awards 2012 focused on the websites that represent the travel companies, not on the travel companies themselves. As stated on the Caribbean Web Awards 2012 website, special attention was given to best practices in online marketing with an eye toward recognizing websites with excellent graphic communication, superb online copy and salesmanship, and laudable examples of strategies and techniques for enhanced site conversion.

Through its recently launched online presence, designed with all of this in mind, Gunyah dishes up memorable short-break package holidays and vacations managed by a dedicated network of passionate people all around the world. With locals in every destination and a clear responsible travel vision, Gunyah is more in tune with what makes a truly authentic local travel experience.

“We wanted to convey the authenticity and inspiration of our short breaks from the moment users started researching their trips, something that combined the spontaneity of independent travel with the comfort of a package holiday,” commented Luke Ford, CEO of Gunyah, about the unique look and feel of Gunyah.com. “The experience begins from the moment they start corresponding with our local operators. We wanted the navigation functionality to be simple and so it’s search by destination, but we also wanted to include a search by experiences for those looking for, for example, diving or a cultural break. We were thrilled to have been shortlisted.”

A screenshot of one of the packages available in the Bahamas on the Gunyah.com website

A Work in Progress

At the present time, Gunyah lists 170 short-break package holidays in 46 countries with an additional 600 contracted or under construction. Gunyah is working with 83 local partners in a total of 78 countries, including developed markets in North America, Europe and Australia, and emerging-market economies across Africa, Asia, South America and elsewhere.

The short breaks – all of which consist of carefully selected accommodation, tours and activities – average four to six days in duration, but can also extend to 12 days. Regardless of length, Gunyah’s goal is to evoke an authentic experience through each package by connecting travelers to the people, communities, food and culture of each destination.

“We are only at the early stages with product development in the Caribbean, but this attention from the Caribbean Web Awards provides us with even more motivation to include more fascinating destinations in the region,” added Ford. “We have some amazing experiences in San Salvador, Bahamas, with diving, fishing, nature and eco walks, history and adventure, something for everyone! Our local partners in the Bahamas deserve credit for all of their hard work developing such unique experiences.”

The kind of idyllic setting found on of the many islands that make up the Bahamas

The Winning Announcement

The TravelMole Caribbean Web Award winners were announced on the eve of the Caribbean Marketplace held in Nassau, Paradise Island, Bahamas. In their second year, the awards were run by the Caribbean Hotel and Tourism Association in association with TravelMole, one of the largest online travel trade communities in the world, and LeadGenerators, the UK’s specialist online marketing agency for the travel industry.

The awards were presented by TravelMole’s Graham McKenzie, who praised the shortlisted websites but called for a stronger focus on online marketing within the Caribbean: “With the obvious exception of the shortlisted sites, the general standard of nominations were very poor and for the benefit of all really needs to improve. The importance of a good online presence for all tourism businesses cannot be overstated and at this time many do not make the most of the opportunities presented.”

The famous Arch and Bay of Cabo San Lucas, Mexico, are a UNESCO-listed World Heritage Site. Locals call the arch the Window to the Pacific Ocean

No longer a secret, if indeed it ever was, Los Cabos has grown in stature and renown as a holiday destination. Beach bums love the white sand and secluded coves, big-game fishermen idle all day on the water, and divers and snorkelers ogle the teeming marine life. There is, of course, plenty more to see and do in Los Cabos, some of it manmade, a lot of it cultural and delicious, but most of it involving nature in splendid abundance.

Finding Your Way the Right Way

With sights and population centres spread across the peninsula from Cabo San Lucas in the south to La Paz, the state capital, 160 kilometres (100 miles) to the north, and even Los Cabos International Airport 45 kilometres (28 miles) from central Cabo San Lucas, ground transportation is a vital consideration when in the area.

But while there is a solid assortment of transfer services, the eco-friendly qualities of only one of them really sets it apart. In the midst of the natural exuberance of Los Cabos, only the Green Path Transfers local partner provides a ground transportation service that is committed to going green.

Launched in March of 2011, Green Path Transfers is the global, environmentally and socially responsible transport service with a 100-percent carbon-offset policy. And its local partner in Los Cabos is Gray Line Los Cabos.

On the Green Path

Gray Line Los Cabos was launched in 2002 and immediately started offering airport and intercity transfers around Los Cabos in addition to destination management services such as the sightseeing tours and all types of adventure and group experiences.

Gray Line Los Cabos has two Eurovans like the one above. They carry eight passengers and are frequently used on the airport run in Los Cabos, Mexico

For its transportation purposes, the company currently manages two types of vehicles: Eurovans with an eight-passenger capacity and VW Crafters that can comfortably sit 16 passengers. They are the backbone of the famously punctual Gray Line Los Cabos airport meet-and-greet service available 365 days a year and managed by bilingual staff (English and Spanish).

These vehicles run on diesel, reports Karem Matamoros, a sales executive with Gray Line Los Cabos. In keeping with Green Path Transfers sustainable travel values, this means “they emit less carbon dioxide as it’s more fuel efficient,” she adds, but then admits that it’s only a first step until better solutions come along. “In Mexico, hybrids and other alternative vehicles are not popular yet and not many companies manufacture them. The ones that do exist are only compact cars.”

Fortunately, through Green Path Transfers, Gray Line Los Cabos can count on the policy of offsetting 100 percent of carbon emissions. “For now, I am afraid the only way we can contribute is through the carbon offset,” says Matamoros. “We hopes that the car companies start producing options more suitable for us to change our entire fleet.”

Trust a Local Native

In addition to competitively priced earth-conscious transfers, Gray Line Los Cabos promises comfortable recent-model vehicles, insurance and certified bilingual drivers who have completed training through a National-Tourism-Board-sponsored program called moderniza certification. The drivers also take a Red Cross class in first aid.

The main square of San Jose del Cabo, Mexico

These drivers are mines of information and can really bring to life the Los Cabos area in a way only possible through locals. In Cabos San Lucas, they can take you to Medano Beach, a must-see location where people can satisfy all their water-activities desires. In the nearby town of San José del Cabo, the drivers can point out the Art District, where historic and picturesque buildings display the work of creative talents, and the main square is home to an 18th-century Mission.

In neighbouring Todos Santos, the drivers can explain why the National Tourism Board has declared it a ‘Magic Town,’ a title conferred on places that preserve their culture and architecture. Todos Santos is full of art galleries, beautiful old buildings and cosy traditional restaurants. Further away, La Paz, the capital of the state, is a tranquil city with a beautiful Malecón that still holds the Old Baja atmosphere.

Whatever the path taken, “Gray Line Los Cabos brings to Green Path Transfers its transportation services operated by locals who really know Los Cabos and give their customers the best local approach, always ruled by the service standards of the Gray Line family,” adds Matamoros. She concludes: “In return, from Green Path Transfers, we hope to reach visitors who are coming to Los Cabos looking for a safe and affordable way to travel using a responsible company that provides quality transportation service in Los Cabos.”

To learn more about Green Path Transfers and how to be part of carbon-neutral travel arrangements that emphasise responsible actions in a growing number of destinations around the globe, visit www.GreenPathTransfers.com.

We are nevertheless once again proud to present our Photos of the Year – the travel pictures of the year 2011 that most captured the imagination of The Travel Word team and a group of expert external judges. Unlike our Photo of the Year 2010, this year (2011), we had a tie for first place.

Click on the image below for more information about them. See further below for the judges’ comments about them and the rest of the shortlist.

Krishna Mandir on Krishna Janmashtami, Patan, Nepal

Cheetahs Posing, Dar Es Salaam, Tanzania

About the Photo of the Week and the Photo of the Year

A bit more than two years ago, we started featuring one picture each week (or, lately, every other week) on The Travel Word. We spotlighted favourite images pulled from our growing collections on Flickr.

We then asked the photographer or owner of each selected Photo of the Week to submit a short and revealing text about it – covering the subject of the photo, the general location, the experience of taking the picture, technical aspects of photography etc.

These text-image combinations have proven to be very popular. We believe that this has a lot to do with the special emphasis we have placed on the honesty of the images, all taken or sourced by our partners, who are local travel experts in their destinations. Through their eyes, and given their knowledge of what makes their homes unique, we felt confident that were discovering something special.

The Shortlist

Our methods were decidedly unscientific. For each month, The Travel Word team singled out one photo of the month. To this list of 12 we added afew wild cards that had made a particular impression on us. This shortlist is what we sent to a group of five skilled photographers for their assessment.

Below are the nine images, ranked in order, that caught the judges’ fancies along with their comments. We thank the judges for their contribution and encourage you to learn more about their work.

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+ WINNERS: PHOTOS OF THE YEAR 2011: Krishna Mandir on Krishna Janmashtami, Patan, Nepal AND Cheetahs Posing, Dar Es Salaam, Tanzania

Comments about Krishna Mandir on Krishna Janmashtami, Patan, Nepal, photo and text by Navin M. Shrestha:
“This photo does an excellent job of capturing both the manic movement of the crowd and the ethereal nature of the temple.” — Mike Richards

“Here’s a unique image of the Durbar Square of Patan that not only does a good job of displaying the beauty of the temple of Lord Krisha, but bringing the square to its full cultural context by choosing to photograph it on Krishna Janmashtami (the birth anniversary of Krishna), full of devotees, prayer and a long enough exposure that bleeds the light and gives the scene a more spiritual climate.” — Arog Vila

“This picture is amazing for the fact that at first glance it could reflect a scene dating back centuries. Truly a timeless shot.” — Matt Stabile

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Comments about Cheetahs Posing, Dar Es Salaam, Tanzania, photo by Ward Graham, accompanying text by Shafina Bandali:
“Luck is the final element, together with well-studied technique, good planning and plenty of patience, that results in this gorgeous golden-hour capture of two cheetahs looking back at us. This image has a rich tonal range accentuated by a pronounced vignette, which in this case does more than spotlight the cheetahs, it completes the interplay of light within the frame.” — Arog Vila

“Great light, composition and pose, it’s almost tells the viewer that these wild cheetahs are longing for some patting.” — Rafael Pinho

“From a technical perspective, the depth of field and vignetting are just right to single out the pair of cheetahs. They appear curious, ominous and regal all at once.” — Mike Richards

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+ RUNNERS UP: Church of Tisco, Arequipa, Peru AND Beautiful Waters of the Bocas Islands, Panama

Comments about the Church of Tisco, Arequipa, Peru, photo by Alberto Gonzalez, accompanying text by Mariel Gonzalez:
“Travel photography at its best evokes faraway experience in a single image, and this shot of a remote Peruvian church does just that: the totemic ochre ornamentations and roaming landscape transport the viewer to the high fields, far from home.” — Linus Gelber

“Just the right amount of grunge and color provide a contemporary artistic take on a classic stone structure.” — Mike Richards

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Comments about the Beautiful Waters of the Bocas Islands, Panama, photo by ATP, accompanying text by Melissa:
“Transparent green water makes any destination appealing, even if it’s all there is to it. This image portrays the dream-like environment all urbanites long for.” — Rafael Pinho

“I’m a sucker for visions of tropical paradise, probably because I so rarely experience tropical paradise. A jetty with amenities, lifted above clear entrancing waters, with balmy skies above – does it get better than this?” — Linus Gelber

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OTHER FAVOURITES OF OUR JUDGES:

+ Sleepy Lions, Kidepo Valley National Park, Uganda, photo by Steve Cunliffe, accompanying text by Nicola Swann

Comment:
“As anyone who has gone on safari knows, finding lions is the ultimate reward, and to find them in such a natural state must have been a once-in-a-lifetime experience. Oddly enough, this also looks like my family’s living room after Thanksgiving dinner.” — Matt Stabile

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+ The Children of Yakel Village, Tanna, Vanuatu, photo and accompanying text by John Nicholls

Comment:
“Seven strange children range along the ladder entrance to a treehouse home on Tanna Island; they may never hold an Xbox controller or argue the merits of teen fashion, but they smile, gaze, consider and go about their business just like children anywhere else. The wild differences highlight that we are, at heart, pretty much the same.” — Linus Gelber

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+ Smile from a Little Girl, Cusco, Peru, photo by Pieter Roos, accompanying text by Fernando Carrasco

Comments:
“This heartwarming portrait of a little girl is technically sound and beautifully communicative of the colorful personality beyond the girl’s colorful costume. An image that is very easy to connect with, well done!” — Arog Vila

“This girl’s amazing smile reminds me of what is truly great about travel: the people.” — Matt Stabile

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+ Migratory Birds, Lijiang, China, photo and accompanying text by Lily Zhang

Comment:
“A skein of geese, which might have just recently taken off, before forming a V, makes this a chaotic but amusing composition where each element has a certain clumsiness to it.” — Rafael Pinho

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The Judges

We sincerely thank our five judges for the time and effort taken to review our shortlist. We value their opinions and their readiness to share them with us. Please take a moment to check out their work.

Linus Gelber is a photographer from New York City, where he shoots cityscapes and live performances (notably burlesque) and sees way too many movies, if such a thing is possible. His work is represented by Getty Images. Linus would like to go to Antarctica one day, and if you knew how he felt about New York winters you’d think that was weird too.

Born in Brazil, Rafael Pinho took up photography after finishing his architecture studies. He set out as a freelancer in 2005 in Belo Horizonte and spent the following years between Berlin, New York, Reykjavík and São Paulo. His work has been shown at the Florence Biennale (2011) and the Biennale di Roma (2012) and appeared in the The Wall Street Journal, Modern Painters (US), Forum AID (Sweden), FFW Mag! (Brazil), Nýtt Líf (Iceland), Trip and Tpm (Brazil).

Mike Richard is the editor of Vagabondish. He lives in Rhode Island – a spit of land in the northeastern US - where he is a professional web designer and travel junkie with an unhealthy addiction to backpacking, camping, hiking and seeing the world. He enjoys knit hats, small, declarative sentences and speaking in the third person.

Matt Stabile founded and runs TheExpeditioner.com, through which you can read his writings, see his videos, purchase the book he co-edited or contact him via email at any time.

Arog Vila is a New York-based photographer who developed his unique aesthetic and rule-breaking composition studying at the International Center of Photography, the New School and the School of Visual Arts. He delivers crisp and edgy images of photojournalistic human narrative, pointing his camera on the expected from an entirely new angle, then turning to the unusual and connecting it to something familiar and beautiful.

Such too were the reasons why whl.travel, the global online travel-booking network of mindful local travel experts, stepped up to sponsor it, working from within its extensive network of local partners to find fitting ecotourism prize material for the winners.

Participants were given a limit of 1,000 words and five evocative photographs through which to tell their stories. They were also required to provide tips about ecotourism in their selected destinations or reflections about how they might help better preserve that particular destination through ecotourism practices.

See the promotional video here:

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And now the winners have been identified. From dozens of submissions, a shortlist of 10 finalists (determined by public vote) was reviewed by a panel of judges that included representatives from The International Ecotourism Society (TIES), Tourism Concern, MyNatour and the WHL Group, the parent company of whl.travel.

Ethan Gelber, the Chief Communication Officer of the WHL Group, said (see the video directly below) that he was looking for three qualities when determining the best of the ecotourism travel blog contest finalists: the first was “how much time and effort was taken by the person to think about what an ecotourism experience is”; the second was “how carefully they made a choice of the experience they wanted to live through”; and the third was “whether or not the experience was as rich as they thought it would be.”

And now the winners have been announced and decided on their prizes:

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FIRST PLACE: A Garden Lady in India’s Cold Mountain Desert by Shivya

As her prize, Shivya will escape to the highland region of the Albanian Alps. Hosted by Outdoor Albania, the whl.travel local connection in Albania, Shivya will set off on a five-day guided trek through some of the country’s most vivid scenery. With overnights spent in the traditional houses of the Albanian highlanders, daytime activities include a ferry trip along Lake Koman, a visit to the Valbona Valley and a trek to the Theth Valley surrounded by high mountain passes and peaks.

SECOND PLACE: Reef to Rainforest by Hobbers

Hobbers will head deep into Estonia’s Soomaa National Park (soomaa translates more or less as ‘land of the bogs’). Surrounded by vast floodplains and crisscrossed by rivers, she and a companion will enjoy a wilderness experience in an area known for its canoeing, ‘bog-shoeing,’ beavers and berry-picking – all courtesy of Soomaa.com, an operator based out of Estonia.

THIRD PLACE: My Trip to Mali – Halt in Terya Bugu by Mario Difra

Mario will travel from his home in Italy to southwest Laos, a region replete with jungles, raging rivers and outstanding cultural heritage. Once there, he will embark on a high-flying treetop adventure by zipline, followed by a Mekong cruise to the World Heritage Site of Wat Phou – all made possible by Teamworkz, the whl.travel local connection in Laos.

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The three ecotourism packages that were not selected were a rainforest adventure in Ecuador made possible by the Yachana Lodge, the whl.travel local connection in Quito; a Galapagos Island tour through Yacu Amu Experiences, the whl.travel local connection in the Galapagos; and a visit to Sana’a and Soqotra in Yemen with Eternal Yemen, the whl.travel local in Yemen.

The theme this year was ‘Food Prices – From Crisis to Stability’ in an attempt to spotlight the need for global practices that can prevent the devastating price upswings we have seen all over the world. According to the World Bank, over the last year alone the rising cost of food has pushed nearly 70 million people into extreme poverty. It has also brought hundreds of thousands of others together in everything from peaceful rallies for food equity to sadly violent demonstrations against the deeper political, economic and societal issues that affect every part of our lives, especially nutrition and health.

After all, the Universal Declaration of Human Rights states that “Everyone has the right to a standard of living adequate for the health and well-being of himself and of his family, including food…” Sadly, the principles enshrined in those words fall sorely short in practice these days, especially in places where access to food and water is no longer certain and the kind of real political will needed to confront looming crises is in just as appallingly short supply.

Enter: the people and their efforts to chart a clear way forward. In keeping with The Travel Word’s focus on responsible, sustainable and local travel, we believe that popular grassroots efforts – like Slow Food and the local food movements – are on to something. They may not yet have the legs for far-reaching impact (please prove me wrong if I am!), but they espouse values that put people first, not the pursuit of political and economic power.
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So, in recognition of World Food Day and the too-often understated drive to effect real systemic solutions, we would like to look back at some of the fantastic local-food contributions that have been made on The Travel Word.

SPECIAL FEATURE: Local Food: A Culinary World Tour

(which includes a mouth-watering picture gallery)

Thanks to the efforts of our local partners around the globe, we’ve assembled an extensive selection of typical local appetisers, soups and stews, main dishes, vegetarian dishes, desserts, drinks and snacks and street foods, many even with recipes, but all recommended by inside local experts.

Other Great Articles with a Special Focus on Local Food

+ All of our Inside Word articles, which include a section about local restaurants and food

+ Top Five Picks for Mouthwatering Street Food

+ Care for a Fried Tarantula with Your Guinea Pig? Some Foods Are an Acquired Taste

+ Epicureans Rejoice! A Celebration of Food and Drink Festivals from Around the World

+ Savour the Taste of Thailand with Bangkok Food Tours

+ Zabíjačka! Braving a Pig-Killing Feast in Rural Czech Republic

+ Local Food Favourites from the Newars of the Valley of Kathmandu, Nepal

+ Lifting the Lid on Salvador: Exploring Brazil’s Culinary Delights

+ Namibia: A Truly Meat-Loving Country

+ The Undiscovered Festival of Europe: Wine in Moldova

+ Discovering a New Horizon: A Taste of Belo Horizonte, Brazil

+ Photo of the Week: Easter in Lithuania

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We believe that whether you are at home or abroad, you should eat local fare. That means eating what locals eat, sourced from local sources. It’s better for you. More importantly, it’s better for the people and businesses working to help make your experience of their home a remarkable one.

Well, the pace hasn’t lifted. Not long after saluting its six-month anniversary, Green Path Transfers took brief note of its 100th destination and then plunged tirelessly onward. As I write this, the total is already 123 destinations in 44 countries, ahead of the pace needed to meet the goal of being operational in 200 destinations a year after launch.

A Quality Alternative

As we never tire of telling, Green Path Transfers pursues a vision of competitively priced airport transfers and inter-city ground transportation operators by local partners all across the globe committed to environmental sustainability, especially through the use of low-carbon-emission fuels or engines.

Green Path Transfers unifies existing local service-minded businesses around a goal to go ‘green’ and then uses that collective presence to raise the profile of earth-conscious transfer options worldwide, appealing to the growing number of business and leisure travellers wishing to book eco-friendly transport.

By working with carefully selected partners that maintain top-quality fleets and assure comfort, quality and competency, Green Path Transfers also leaves tread marks on the notion that low-carbon-emissions vehicles running on alternative-fuel engine systems can’t deliver a level of price and service comparable with that of non-green options.

Clean Technology

Green tech is here to stay. It better be if we’re going to repair (and halt) the punishment from which our planet suffers. That’s why Green Path Transfers partners use or hope to use vehicles powered by recycled vegetable oil; engines running on renewable, non-toxic and all-natural fuels like biodiesel and ethanol; Ultra-Low and Super Ultra-Low Emissions Vehicles (ULEVs and SULEVs) and alternative-fuel cars using compressed natural gas (CNG); and hybrid cars.

But the latest tools needed for minimising one’s footprint aren’t available everywhere; some local partners do not yet have green-technology fleets (especially in emerging economies). Green Path Transfers therefore guarantees its intentions through a 100% carbon-offset emissions policy. Through verified third-party carbon-offset organisations like atmosfair and Blue Ventures, Green Path Transfers brings customers peace of mind with the knowledge that their trips are helping to fund clean-energy projects worldwide, from solar energy programs in India to hydraulic irrigation systems for rural farmers in China.

“Every little bit helps,” says Adrian Cordiner, CEO of Green Path Transfers. “We hope that, by being an industry leader in the use and support of cleaner technology, both in transfers and through offsets, we will inspire others to follow suit.”

To learn more about Green Path Transfers and how be part of carbon-neutral travel arrangements that emphasise green technology, visit www.GreenPathTransfers.com.

Often also used in conjunction with today's International Day of the World's Indigenous People, this is officially the logo of the UN Permanent Forum on Indigenous Issues (PFII), an advisory body with a mandate to discuss indigenous issues

When is International Day of the World’s Indigenous People? Today! Proclaimed by the United Nations, it’s a day  on which, as UN Secretary-General Ban Ki-moon has said, to “celebrate and recognise the stories, cultures and unique identities of indigenous peoples around the world.”

This year the focus is on indigenous designs – celebrating stories and cultures, crafting our own future. According to the UN, it “highlights the need for preservation and revitalisation of indigenous cultures, including their art and intellectual property…. It is also a reminder of the responsibility of individuals as consumers, to understand that there is a story and a personal experience behind every piece of cloth, textile or artwork from an indigenous individual or community.”

In Support of Indigenous Culture

On this special day an in keeping with this year’s particular focus, The Travel Word is very proud to join the world in saluting the cultural roots from which we have all sprung, roots that remain robust but require our admiration, care and protection.

To this end, and given the broad reach of the WHL Group community, of which The Travel Word is a part, we have concentrated for the last two weeks on sharing word from the indigenous people and native communities in our network. Our posts have examined indigenous culture and travel as it relates to:

• an Aboriginal tour guide in Cooktown, Australia
• the indigenous shea-butter-producing communities on the fringe of Mole National Park in northern Ghana
• an arts and ethnography museum in Laos that provides important information about the country’s ethnic groups
• the indigenous Rungus tribes of northern Borneo, Malaysia
• the Tzotzil indigenous people of Chamula, Mexico
• the Maori on the North Island of New Zealand
• the Embera indigenous community of Panama
• the Sámi indigenous people of northern Scandinavia
• the Bassari villages of rural Senegal
• the hill tribes of northern Thailand
• in Vanuatu, a Yakel village on the island of Tanna and the Namba population of Malekula Island
• the aboriginal Pemon people of Canaima National Park in Venezuela

We also have older articles about indigenous culture that explore Bhutan, Colombia, Georgia, Malawi, Mexico, Pakistan and Peru.

Poster announcing Indigenous People's Week, August 8-12, 2011. By planeta.com

There’s More: Indigenous People’s Week

In extended appreciation of indigenous people, The Travel Word is also throwing its weight behind Indigenous People’s Week, which takes place from August 8 to 12, 2011.

According to Ron Mader of Planeta.com, one of the week’s co-organisers, Indigenous People’s Week is “an innovative and fun ‘unconference’ ” that calls for recommendations of educational and engaging videos, podcasts, websites and online resources as part of “a wonderful mixing of cultures – indigenous and non-indigenous – as well as cyber-savvy and friends who simply don’t want a smartphone. We don’t all have to do the same thing or have the same background to contribute to a win-win effort.”

Please start adding links or questions now to the Indigenous People’s Week event pages on Facebook and LinkedIn. When tweeting about this topic, please include the hashtags #indigenous and #ipw.

Responding to a growing interest in independent, experiential and local travel, the Geotourism Development Foundation aims to cultivate community, cultural or environmental projects that link to tourism and derive revenue from visitors. The Geotourism Development Foundation focus on ‘win-win-win outcomes’ – sharing the beneficial results of projects with all stakeholders (local communities, travellers and the travel industry) – by championing undertakings that increase the share of benefits to locals and create new types of tours that result in better, sustainable and more unique connections between hosts and travellers.

“The Geotourism Development Foundation… is both for tourists to have great travel experiences and for tourism to bring more direct benefits to people and places in the destinations visited,” not offshore travel companies, commented John McKenzie, the entity’s president, who spoke at length about the foundation in an interview published yesterday on the Local Travel Movement. With an eye on fostering a fairer, safer and more prosperous world, “GDF therefore funds and supports local projects and initiatives that improve lives and habitats in the places travellers love to go.”

Creating Meaningful Connections

The Geotourism Development Foundation presently works primarily, but not exclusively, in the developing world, where tourism is a major source of revenue and employment. In doing so, it helps generate revenues and jobs for the poorest, while also taking a lead role in efforts to conserve culture and the environment, promote tolerance and understanding between peoples, and broaden minds.

According to McKenzie, the key to the Geotourism Development Foundation’s approach is how it “facilitates three-way partnerships between itself, commercial tour operators and local social entrepreneurs” that benefit both hosts and travellers.

Recent evidence suggests that travellers are increasingly keen to find such connections, to be part of unique, homespun initiatives, especially those that make special contributions to the local communities. “A growing number of independent travellers and those travelling in small groups want more than just a holiday; they want an experience,” said McKenzie.

A farmer in Boracay, Philippines, ploughs his fields using the traditional method of the caribou cart. Even many Filipinos have little knowledge of traditional rural life in their own country, something that a local project supported by the Geotourism Development Foundation is working to change.

For that reason, the Geotourism Development Foundation’s inaugural projects include community initiatives in southern Malawi (read more about it here); homestays in Darjeeling, India (read more about it here); education and agricultural activities in the Ecuadorian Amazon; and traditional farming in Boracay, Philippines.

Through programs like these, travellers find that they gain real insight into the places they visit and often forge personal and enduring bonds. When given a chance to help, travellers are also generous in the support they provide, both on the spot and once they have returned home. This is meaningful to their hosts, who are eager to share their knowledge and stories, showcase aspects of their lives and benefit from the revenue that tourism can bring.

Joining Helping Hands

The Geotourism Development Foundation steps into a space in which it sees several opportunities.

“Many large tour operators and travel companies show their desire to do good by setting aside part of their profits to donate to community, environmental or cultural projects. Now, working with GDF, they can link some of this giving back to their core business… a step that will enhance their brand and add to their customer travel experience, as well as provide the supported project with long term income,” urged McKenzie.

Accordingly, the Geotourism Development Foundation is reaching out to travel companies, charitable foundations and businesses for support and funds. These collaborators assist not only through grants, but also by drawing the attention of a broad community of generous travellers who can contribute directly through the Geotourism Development Foundation website or through customisable donation widgets that will be placed on all partner organisation’s websites.

In the foothills of the Himalayas near Darjeeling, a villager collects and carries tea from the fields. This fair-trade branded tea is distributed to international markets. The Geotourism Development Foundation is working with a homestay network in the vicinity.

The next step is ensuring that the funds raised are put to good use. Fortunately, since, as McKenzie remarked in the Local Travel Movement interview, “Accessing funding for projects is usually a big issue; securing donations and grants can be uncertain,” the Geotourism Development Foundation has “a great opportunity to help complement existing funding channels with loans and with expertise in connecting product to mainstream tourism to ensure additional and regular income from tourism.”

A process has been established that begins with identifying a local partner “doing something that generates social, cultural or environmental benefits, adds to the geographical character of the place and could potentially engage travelers,” as described in the company’s website page about How It Works.

“Trusted locals are the key,” emphasised McKenzie. “A key local partner is a proven and established local tour operator. These local tour operators both understand the tourism market in their region and the marketing and distribution channels that need to be tapped. They in turn know and work closely with local communities and other social entrepreneurs and so join the dots needed to create a win-win outcome and a product which will sell.”

This partner applies for Geotourism Development Foundation funding for a proposed project, which, once approved, becomes eligible for a loan, not a grant. “Inspired by the micro-finance approach, GDF hopes to share in the longterm income streams of its beneficiaries, whilst adding value to their initiatives,” concluded McKenzie. “If we lend to viable projects and help them to derive income, then it is natural that they should repay the loan. Over time, this businesslike approach not only ensures effective use of funds, but also influences the way that the projects are run and care for their customers.”

To learn more about the Geotourism Development Foundation, including its current project, visit www.geotourismfoundation.org.

Far from content to stop there, Green Path Transfers will continue to add scores more partners in the weeks and months ahead with the goal of being operational in 200 destinations just 12 months since it was launched in March 2011.

A Quality Alternative

As a new a new, global, eco-friendly airport transfer and ground transportation network, Green Path Transfers unifies existing local service-minded businesses around a goal to go ‘green’ and then plans to use that collective presence to raise the profile of earth-conscious transfer options worldwide.

By working with carefully selected partners that maintain top-quality fleets and assure comfort, quality and competency, Green Path Transfers also leaves tread marks on the notion that low-carbon-emissions vehicles running on alternative-fuel engine systems can’t deliver a level of price and service comparable with that of non-green options.

Clean Technology

Some of the green technology currently in use by Green Path Transfers partners includes:
* vehicles powered by recycled vegetable oil (Portland, Oregon; San Diego, California);
* engines running on renewable, non-toxic and all-natural fuels like biodiesel and ethanol (Vail Valley, Colorado; Denver, Colorado; Costa Rica)
* Ultra-Low and Super Ultra-Low Emissions Vehicles (ULEVs and SULEVs) and alternative-fuel cars using compressed natural gas (CNG) (Los Angeles, California; San Francisco, California; Santa Marta, Colombia)
* hybrids (Burlington, Vermont; Toronto, Canada; Barcelona, Spain)

To learn more about Green Path Transfers and how be part of carbon-neutral travel arrangements that emphasise green technology, visit www.GreenPathTransfers.com.