When it’s summer, the tourist migration to the Mediterranean’s famed beaches is at its height. However, there’s an older guest who has lived here for the past 95 million years and needs our help: the marine turtle. Saving the marine turtle just may be one of the few things the international community can agree on these days, especially steps taken toward turtle conservation through tourism.

To the well-intentioned traveler, ‘green’ labels can be a bit vague, a tinted title that has been taken to mean a host of things, not all of them positive. Faced with growing concerns about tongue-twisting turns of phrase like ‘sustainable eco nature adventures,’ the average person is left wondering what a green leaf means on hotel pamphlets. So what makes green hotels truly ‘green’?